Über Air Division
MEHR üBER AIR DIVISION
Who we are
Air Division, founded in 1999, is a visionary producer of designer furniture and furnishings. We appreciate the very essence of good design and quality furniture displayed through a holistic and professionally supported infrastructure and rigorous standards of excellence in our products and business. We strive to lead in creation, development and growth through the continuous improvement in products, services and fair business practices.
Our Core Values are:
- Creativity
- Driven to excel
- Profits for betterment
- Respects for individual integrity and dignity
What we do
At Air Division, we believe that the integrity of design lies in improving the usefulness and aesthetic forms of objects, while serving the needs of people. Our steadfast design approach is based on sincerely applying the following fundamental qualities of good design : creative concepts, honest use of materials, efficient and intelligent use of advance production techniques, & exacting proportions and details.
History is not simply a repository of unchanging facts but a process, a pattern of living and changing attitudes and interpretations. Similarly, our furniture characterize the methods and principles of craftsmen honed over the years.
Our collection encapsulates our design philosophy - that good design helps to raise culture awareness, the standard of living, and possibly leave behind a heritage that will parallel or even excel the great achievements of the past.
Why are we doing it
Air
Displaying the fundamentals of a design philosophy underlining the concept of a contemporary design indigenous to modern urban living needs with its exacting proportions, careful selection of structural materials.
Funktion
Making sure design is always within reach, Funktion's main belief is that well designed furniture can be affordable through ingenuity in the design process.
Plank Living
Plank Living philosophy revolves around simplicity, premium craftsmanship and refined details. The respect for the environment is also of utmost importance as our collection is derived from sustainable resources.
Royce
Manufactured with only the best materials and craftsmanship, Royce sofas are the epitome of unadulterated luxury that permeates uber exclusivity for the truly discerning and sophisticated.
How are we doing it
- Design Innovation
- Consistently exceeds customers’ expectations and deliver it based on our best capability Developing new sales channel while strengthening current relationship with stakeholders
- Systemizing the Organization to be technology dependent
Awards
- Furniture Leadership Awards 2009 Malaysia
- Merit, Furniture Design Award 2007 Singapore
- Gold, Best Furniture Retailer Award 2006 Singapore
- Silver, MINES International Design Intelligence (MIDI) 2006 Malaysia
- Bronze, Furniture Design Award 2006 Singapore
- Top 3, Best Furniture Retailer Award 2003 Singapore
- Red Dot Award, Product Design 2010 Germany
- Honourable Mention, Furniture Design Award 2010 Singapore
Who have we worked with
- Ligne Roset France
- Phunk Studio Singapore
- Toshiyuki Kita Japan
- Voon Wong & Benson Saw United Kingdom
The story so far
2010
Red Dot Award, Product Design 2010 Germany
Honourable Mention, Furniture Design Award 2010 Singapore
Exhibits at International Contemporary Furniture Fair New York, USA
Exhibits at imm Koln, Germany
Exhibits at Milan International Fair, Italy
Exhibits at International Furniture Fair Singapore (IFFS), Singapore
2009
Furniture Leadership Awards
ISO 14001 Environmental Management System
ISO 9001: 2008 Quality Management System
Exhibits at imm Koln, Germany
Exhibits at Milan International Fair, Italy
Exhibits at International Furniture
Fair Singapore (IFFS), Singapore
2008
Exhibits at imm Koln, Germany
Exhibits at Milan International Fair, Italy
Exhibits at International Furniture
Fair Singapore (IFFS), Singapore
2007
Open Flagship
Collaborates with Voon Wong &
Benson Saw of United Kingdom
Exhibit at imm Koln, Germany
Exhibits at International Furniture
Fair Singapore (IFFS), Singapore
2006
Collaborates with Toshiyuki Kita of Japan
Exhibits at Milan International Fair, Italy
Exhibits at International Furniture
Fair Singapore (IFFS), Singapore
2005
ISO 9001: 2000 Quality Management System
Exhibit at imm Koln, Germany
2004
Opens 2nd retail store
2000
Open 1st retail store
1999
Air Division Pte Ltd founded
Who we are
Air Division, founded in 1999, is a visionary producer of designer furniture and furnishings. We appreciate the very essence of good design and quality furniture displayed through a holistic and professionally supported infrastructure and rigorous standards of excellence in our products and business. We strive to lead in creation, development and growth through the continuous improvement in products, services and fair business practices.
Our Core Values are:
- Creativity
- Driven to excel
- Profits for betterment
- Respects for individual integrity and dignity
What we do
At Air Division, we believe that the integrity of design lies in improving the usefulness and aesthetic forms of objects, while serving the needs of people. Our steadfast design approach is based on sincerely applying the following fundamental qualities of good design : creative concepts, honest use of materials, efficient and intelligent use of advance production techniques, & exacting proportions and details.
History is not simply a repository of unchanging facts but a process, a pattern of living and changing attitudes and interpretations. Similarly, our furniture characterize the methods and principles of craftsmen honed over the years.
Our collection encapsulates our design philosophy - that good design helps to raise culture awareness, the standard of living, and possibly leave behind a heritage that will parallel or even excel the great achievements of the past.
Why are we doing it
Air
Displaying the fundamentals of a design philosophy underlining the concept of a contemporary design indigenous to modern urban living needs with its exacting proportions, careful selection of structural materials.
Funktion
Making sure design is always within reach, Funktion's main belief is that well designed furniture can be affordable through ingenuity in the design process.
Plank Living
Plank Living philosophy revolves around simplicity, premium craftsmanship and refined details. The respect for the environment is also of utmost importance as our collection is derived from sustainable resources.
Royce
Manufactured with only the best materials and craftsmanship, Royce sofas are the epitome of unadulterated luxury that permeates uber exclusivity for the truly discerning and sophisticated.
How are we doing it
- Design Innovation
- Consistently exceeds customers’ expectations and deliver it based on our best capability Developing new sales channel while strengthening current relationship with stakeholders
- Systemizing the Organization to be technology dependent
Awards
- Furniture Leadership Awards 2009 Malaysia
- Merit, Furniture Design Award 2007 Singapore
- Gold, Best Furniture Retailer Award 2006 Singapore
- Silver, MINES International Design Intelligence (MIDI) 2006 Malaysia
- Bronze, Furniture Design Award 2006 Singapore
- Top 3, Best Furniture Retailer Award 2003 Singapore
- Red Dot Award, Product Design 2010 Germany
- Honourable Mention, Furniture Design Award 2010 Singapore
Who have we worked with
- Ligne Roset France
- Phunk Studio Singapore
- Toshiyuki Kita Japan
- Voon Wong & Benson Saw United Kingdom
The story so far
2010
Red Dot Award, Product Design 2010 Germany
Honourable Mention, Furniture Design Award 2010 Singapore
Exhibits at International Contemporary Furniture Fair New York, USA
Exhibits at imm Koln, Germany
Exhibits at Milan International Fair, Italy
Exhibits at International Furniture Fair Singapore (IFFS), Singapore
2009
Furniture Leadership Awards
ISO 14001 Environmental Management System
ISO 9001: 2008 Quality Management System
Exhibits at imm Koln, Germany
Exhibits at Milan International Fair, Italy
Exhibits at International Furniture
Fair Singapore (IFFS), Singapore
2008
Exhibits at imm Koln, Germany
Exhibits at Milan International Fair, Italy
Exhibits at International Furniture
Fair Singapore (IFFS), Singapore
2007
Open Flagship
Collaborates with Voon Wong &
Benson Saw of United Kingdom
Exhibit at imm Koln, Germany
Exhibits at International Furniture
Fair Singapore (IFFS), Singapore
2006
Collaborates with Toshiyuki Kita of Japan
Exhibits at Milan International Fair, Italy
Exhibits at International Furniture
Fair Singapore (IFFS), Singapore
2005
ISO 9001: 2000 Quality Management System
Exhibit at imm Koln, Germany
2004
Opens 2nd retail store
2000
Open 1st retail store
1999
Air Division Pte Ltd founded
MEHR üBER AIR DIVISION