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Elena Casanovas, Francesco Cusumano, Laia Guarro and Roman Bianco
Profile
CreativeAffairs was founded in Barcelona in February 2010 with a shared intention to make a unique contribution to the creative world from a common activity in which various disciplines are merged.
We are a multidisciplinary design studio that operates broadly in the creative territory. We offer a variety of services in Graphics, Products and Furniture, Interiors and Exhibition Design. The studio was founded by Roman Bianco, Francesco Cusumano, Laia Guarro and Elena Casanovas. All four being designers from different disciplines with a shared idea of unity as a team in order to offer global design services to companies.
Philosophy
The creative process is often a path which follows a straight line, but most of the times are thousands of paths going in different directions. It is an exercise where ideas, experiences, dilemmas, emotions and creations are fused. That is the activity that we face every day.
Creativity is a thought or an answer to a doubt. It is a skill, a solution to a problem or an expression of free thinking. It is looking to the inside and externalize. It is a process of confession and communication of our true nature.
To create is to imagine, to free and also questioning. It is to reflect and give opinions to thrill. It is about establishing relationships between possible and impossible. Between tangible and intangible. It is connecting arbitrary with justified. Trivial with essential. Complex with simple. Dreams with conscience. Everyone dreams so we all imagine.
This creative direction in which imagination lies, it is the natural territory of our professional activity. There is one common project that unites us all, and that is: a creative affair.
Biography
Elena Casanovas, Designer/Partner
Born in Barcelona started her early studies in Arts at the Massana School of Barcelona and specialized in Interior design. After some work experience, she decided to move to London to continue her studies. She enrolled in a BA(Hons) course in Interior Design at Kingston University, where she could develop a more conceptual thinking.
After university, Elena joined Mackay and Partners and collaborated in a variety of high end projects at a national and international level. She came back to her natal city in 2009 and after a year of working as a freelance she decided to cofound Creative Affairs with her partners in crime.
Francesco Cusumano, Designer/Partner
Francesco was born in 1978 in Ragusa (Italy). He studied painting and visual communication in the art school of Siracusa, where he had his first artistic experience in the creative field.
In 2005 he graduated in Communication and Brand Design in Politecnico di Milano. Once he finished his degree, he collaborated with of Alessandro Villa Studio, Shloq in Augusta and with Conte Oggioni Partners where he develops projects in Visual Communication, Ephemeral Architecture and Interior Design.
Laia Guarro, Designer/Partner
Laia was born in Barcelona in 1979. Since she was a child she wanted to be a sculptor, but the smell of wood from her family's business made her choose industrial design. While she was studying Engineering in Industrial Design at Elisava School she was working on her family´s furniture factory.
During years she worked in different studios in Barcelona and Milan: GTP arquitectos e ingenieros, Disseny entre 4 parets, Torres Decoració, Studio Marco Piva and Conte Oggioni Partners. It was on this last studio where she met Francesco Cusumano and after a year of sharing experiences they decided to create La-Nevera, a multidisciplinary design studio dedicated to Communication and Exhibition Design.
In 2009 La-Nevera crossed its path with Roman Bianco and Elena Casanovas. It was then when they decided to found CreativeAffairs Studio.
Roman Bianco, Designer/Partner
Born in Barcelona, Roman starts his creative career in Industrial Design at Massana School of Arts and Design in Barcelona. Afterwards, he worked as a Junior Designer for nearly a year in the same city.
He moved to London and enrolled in a BA(Hons) course in Product and Furniture Design at Kingston University London.
After graduating, he completed an internship for almost a year at Viable London Ltd, where he collaborated in projects for clients like: Habitat, Decode London, Established&Sons, etc. He was offered a position to join the studio PearsonLloyd Ltd, in which he worked for a year developing projects for clients like: Martinez Otero, Westfield, Lufhtansa, Royal College of Art, Danerka, Aram Store, Bene, etc.
He decided to go back to Barcelona and after working as a freelance for a year he co-founded Creative Affairs where he currently works developing a variety of projects involving Lighting, Product, Furniture, Interiors, Communication, and Exhibition Design.
Awards
Andreu World 2010 –Honourable mention for Bark Chair
Elena Casanovas, Francesco Cusumano, Laia Guarro and Roman Bianco
Profile
CreativeAffairs was founded in Barcelona in February 2010 with a shared intention to make a unique contribution to the creative world from a common activity in which various disciplines are merged.
We are a multidisciplinary design studio that operates broadly in the creative territory. We offer a variety of services in Graphics, Products and Furniture, Interiors and Exhibition Design. The studio was founded by Roman Bianco, Francesco Cusumano, Laia Guarro and Elena Casanovas. All four being designers from different disciplines with a shared idea of unity as a team in order to offer global design services to companies.
Philosophy
The creative process is often a path which follows a straight line, but most of the times are thousands of paths going in different directions. It is an exercise where ideas, experiences, dilemmas, emotions and creations are fused. That is the activity that we face every day.
Creativity is a thought or an answer to a doubt. It is a skill, a solution to a problem or an expression of free thinking. It is looking to the inside and externalize. It is a process of confession and communication of our true nature.
To create is to imagine, to free and also questioning. It is to reflect and give opinions to thrill. It is about establishing relationships between possible and impossible. Between tangible and intangible. It is connecting arbitrary with justified. Trivial with essential. Complex with simple. Dreams with conscience. Everyone dreams so we all imagine.
This creative direction in which imagination lies, it is the natural territory of our professional activity. There is one common project that unites us all, and that is: a creative affair.
Biography
Elena Casanovas, Designer/Partner
Born in Barcelona started her early studies in Arts at the Massana School of Barcelona and specialized in Interior design. After some work experience, she decided to move to London to continue her studies. She enrolled in a BA(Hons) course in Interior Design at Kingston University, where she could develop a more conceptual thinking.
After university, Elena joined Mackay and Partners and collaborated in a variety of high end projects at a national and international level. She came back to her natal city in 2009 and after a year of working as a freelance she decided to cofound Creative Affairs with her partners in crime.
Francesco Cusumano, Designer/Partner
Francesco was born in 1978 in Ragusa (Italy). He studied painting and visual communication in the art school of Siracusa, where he had his first artistic experience in the creative field.
In 2005 he graduated in Communication and Brand Design in Politecnico di Milano. Once he finished his degree, he collaborated with of Alessandro Villa Studio, Shloq in Augusta and with Conte Oggioni Partners where he develops projects in Visual Communication, Ephemeral Architecture and Interior Design.
Laia Guarro, Designer/Partner
Laia was born in Barcelona in 1979. Since she was a child she wanted to be a sculptor, but the smell of wood from her family's business made her choose industrial design. While she was studying Engineering in Industrial Design at Elisava School she was working on her family´s furniture factory.
During years she worked in different studios in Barcelona and Milan: GTP arquitectos e ingenieros, Disseny entre 4 parets, Torres Decoració, Studio Marco Piva and Conte Oggioni Partners. It was on this last studio where she met Francesco Cusumano and after a year of sharing experiences they decided to create La-Nevera, a multidisciplinary design studio dedicated to Communication and Exhibition Design.
In 2009 La-Nevera crossed its path with Roman Bianco and Elena Casanovas. It was then when they decided to found CreativeAffairs Studio.
Roman Bianco, Designer/Partner
Born in Barcelona, Roman starts his creative career in Industrial Design at Massana School of Arts and Design in Barcelona. Afterwards, he worked as a Junior Designer for nearly a year in the same city.
He moved to London and enrolled in a BA(Hons) course in Product and Furniture Design at Kingston University London.
After graduating, he completed an internship for almost a year at Viable London Ltd, where he collaborated in projects for clients like: Habitat, Decode London, Established&Sons, etc. He was offered a position to join the studio PearsonLloyd Ltd, in which he worked for a year developing projects for clients like: Martinez Otero, Westfield, Lufhtansa, Royal College of Art, Danerka, Aram Store, Bene, etc.
He decided to go back to Barcelona and after working as a freelance for a year he co-founded Creative Affairs where he currently works developing a variety of projects involving Lighting, Product, Furniture, Interiors, Communication, and Exhibition Design.
Awards
Andreu World 2010 –Honourable mention for Bark Chair
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