Leave it to the Danes
‘The shortest distance between aesthetics and function’ is how Danish designer and long-term collaborator with BoConcept Morten Georgsen characterises the particularity of his nation's design tradition, with its emphasis on utility, simplicity and beauty.
His partnership with the, now global, brand spans almost three decades, in keeping with the longevity of the manufacturer's products. Contract-loving, people-loving furniture that makes for extraordinary interior environments.
Simon Keane-Cowell, Editor-in-Chief
| | BoConcept
Facts & Figures
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Founded: 1952 in Herning, Denmark
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Brand stores: Over 300 worldwide
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Commercial focus: Residential, hospitality & office
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Design DNA: We believe every design is your brand’s touchpoint. All elements should combine to tell your story and convey your values. And the final product should embody our Danish design roots of craftsmanship, simplicity, functionality and quality materials.
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How to optimise space at home
Morten Georgsen’s Billund table for BoConcept offers a flexible, multi-functional solution for small spaces...
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BoConcept hits 300
Having opened its first international store in Paris in 1993, in Summer 2021, the Danish furniture brand reached the milestone of 300 stores worldwide, with outlets in 65 countries ...and counting!
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The relevance of Danish design
Today, spaces in the home and at work need to adapt and function in different ways, making Danish design’s flexibility, simplicity and utility more relevant than ever...
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Designing for millennials
Why has BoConcept been working with Dr Steffi Burkhart on the development of small, super-flexible hybrid spaces for living, socialising and working?
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Trending...
What does the future have in store for us? Here is a sneak peek of BoConcept's take on home and contract interiors for 21/22.
Watch the video to find out more | | | |
