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Established only ten years prior, Hansjörg Helweg’s young furniture brand, Freifrau, has been making waves in unsettled waters amongst the sector’s more established names, with a roster of young but extremely talented designers and artists.
Customisable with various frames and fabrics such as the sumptuous Gobelin fabrics Garden Eden and Oasis from Christian Trzaska, the original handcrafted collections, like Nana by Hanne Willmann, are known for their femininity with a light form, subtle presence and considered touch.
James Wormald, Content Editor
The noble history of the family brand Freifrau
In the space of just ten years, Freifrau has become a brand of influence and stature within the design community, handcrafting signature pieces with a light and elegant feminine style... Read more
FREIFRAU Facts & Figures
Founded: In 2012, Hansjörg Helweg founded the Freifrau brand in Lemgo, in North Rhine-Westphalia, Germany. The two sons Marc and Niklas Helweg have been integrated into the company with leading roles since 2019. · What sets Freifrau apart: Since its foundation, the family business has established itself as one of the leading German manufacturers of seating furniture in the luxury segment. The brand's spectrum of applications ranges from private homes, gastronomy and hotels, to shops, showrooms and public spaces. For a feeling of being at home anywhere in the world. · Production always relies on traditional craftsmanship: all products are manufactured by hand in Germany.
Nana chair makes light work of sitting
The simplicity of Hanne Willmann's Nana chair for Freifrau is its biggest strength. With cloud-like upholstery, the perfectly balanced chair looks as light as it feels... Read more
Christian Trzaska's new opulent Garden Eden fabric for Freifrau is poetry in emotion. A floral design that shrouds the German brand's comfortable seating in elegance... Read more