miniforms

Miniforms is a bizarre kind of.

She always wears colourful outfits with strange shapes that stand out her soft and clean face. You can regularly see her talking with a lot of young talented designers. Sometimes you can see her in a coffee shop dressed as a bourgeois and chatting with the Irony and with the Avant Garde. Sometimes with the Environmentalist sharing love for the environment and wood.

In the ’70, when they listened David Bowie music in disco, she was named differently. She was known as Industria Veneta Tavolinetti, Inveta for friends. In the ’80, when the new wave music was cool, she was looking at Europe. She started to travel, but she was still discrete.

But now you can easily find her in Melbourne skyscrapers, in Madrid restaurant, in London design studio, talking fluently with a lively and fresh tone. As time goes by she looks always younger.

Things that are very Miniforms:

Expressivity:
Pouring sugar into wine is an insult to fine cooking. But if you whip eggs, sugar and wine together you make zabaglione. You have to be careful about what you mix together. We try our utmost to please as many tastes as possible as we experiment with creativity, culture and good design.

Elegance:
You can tell a lot about a person by peeping into their wardrobe. To understand something about us, however, you just have to look at our furniture. We're eclectic, but selective. We don't like to overdo things and prefer simplicity to frivolity. Our style is not strained because, to be authentic, elegance must be a natural extension of oneself.

Wow:
We know it's hard to amaze you. How can we, if you've already seen everything? Well, once in a while we succeed.

Wood:
Humans are 65% water, Miniforms is 70% wood. The other 30% is composed of fabrics, ceramics and metals. We like to think we're like Geppetto, we give life to wood. Because nowadays it's too easy to remain immobile.

Made in Italy:
We champion the uniqueness of craftsmanship. Every day, with commitment and passion, our people product unique objects in which the rigour of design meets the distinctive mark of human work. We use machines to help us, of course; large-scale, hi-tech machinery to keep up with the modern manufacturing process.

Lightness:
Italo Calvino once wrote: “Take a light approach to life. Lightness does not mean being superficial, but gliding above things from on high, not having burdens on your heart”. We couldn't agree more.