Classique M ripe berries

fouta Classique towels are manufactured in a small weaving mill in Mahdia, Tunisia. The production and use of finely woven cotton towels has been part of Tunisian everyday life and bathing culture for hundreds of years. Together with our partners, we unite traditional, local craftsmanship with our understanding of sustainable and timeless design in our fouta Classique series. This intercultural exchange happens as part of a partnership and is based on a respectful engagement with the local culture and traditions.

fouta Classique is available in sizes S, M and L and as baby bathing towels. The fringes on sizes M and L are knotted by hand in a traditional home setting. We manage quality assurance for our fouta towels by collaborating with various social institutions in Switzerland. If we detect a defect in the fabric, the towel is discarded. The towels that are discarded here are then processed in our workshops into fouta Classique S everyday towels and fouta Classique baby bathing towels. We thereby minimise textile waste, preserve natural resources and, at the same time, create new, high-quality products from pure organic cotton.

The classic and modest basic colours permeate throughout the entire range and can easily be combined with one another. Once a year, two additional seasonal colours are added to complement the range.