AXOR and the colour of the sea
Brand story by Markus Hieke
Schiltach, Allemagne
05.07.22
With six new colours inspired by the various guises of the sea and its coastlines, Barber Osgerby's latest additions to AXOR's One collection of faucets really mix things up.
Barber & Osgerby's AXOR One collection, with six colour options (L-R: Coral, Shell, Aquamarine, Ice, Stone and Sand) inspired by the sea and its relationship with the land
Barber & Osgerby's AXOR One collection, with six colour options (L-R: Coral, Shell, Aquamarine, Ice, Stone and Sand) inspired by the sea and its relationship with the land
×They say the most beautiful beaches are off the Maldives in the Indian Ocean. Or are they surpassed by the South Pacific island of Bora-Bora and its azure waters? Maybe you don't have to measure it so precisely, because one thing is clear: where sea and land meet, a special moment always unfolds, whether it's on white sand or solidified volcanic rock.
AXOR commissioned the British designers Edward Barber and Jay Osgerby to explore the magical nuances found in the surf of our oceans. For the mixer manufacturer from the Black Forest, the duo expanded the AXOR One collection, launched last year, to include six noble shades inspired by the natural interplay of light, colour and water.
Designers of the AXOR One collection, with its strong and precise design language, Edward Barber and Jay Osgerby selected the various colour options to match typical bathroom surface materials
Designers of the AXOR One collection, with its strong and precise design language, Edward Barber and Jay Osgerby selected the various colour options to match typical bathroom surface materials
בThe palette is based on the designers' observation that colours often gain vibrancy and intensity when seen through water, and it reflects our brand's elemental connection to nature through water’ explains Anke Sohn, head of global brand marketing at AXOR. The Aquamarine shade, for example, stands for the chromatic character of a calm sea. Ice is defined by blue layers of glaciers and sea ice. And sand is reminiscent of coastal beaches, wet from the receding tide. As the designers explain, ‘We chose the colours to match a wide variety of bathroom surfaces, from enamel and concrete to marble and wood.’ A gloss finish gives the fittings the impression of being covered by a layer of water, which creates a special depth and liveliness on the surface.
The AXOR One mixer in aquamarine (top) captures the calm character of the sea, Coral (middle) has a warmer, magical tone and the Shell version (bottom) is a cool, greyish pink
The AXOR One mixer in aquamarine (top) captures the calm character of the sea, Coral (middle) has a warmer, magical tone and the Shell version (bottom) is a cool, greyish pink
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